• Hoboken Girl of the Week: Jeannine Morris of Joyfully-Me

    Multimedia powerhouse, yoga teacher, and certified holistic wellness coach are just some of the hats our Hoboken Girl of the Week wears. We are joyed {pun intended} to feature Jeannine Morris, founder and editor of Joyfully-Me.com this week, and we’re sure she will inspire you. Read on to learn about what inspires her, the highs and lows of her career, some of her Hoboken favorites, and more:

    jeannine morris hoboken girl of week

    About Jeannine:

    Jeannine Morris is known for sharing authentic, encouraging advice and tips on national TV shows, in national magazines and on her website and social media channels. She utilizes her blog, Joyfully-Me.com, to help inspire women to own their self-worth and celebrate the moments that make them feel alive and well while providing informational beauty, skincare, nutrition, fitness and travel tips. As a magnet for positive energy, Jeannine genuinely practices what she preaches.

    On Her Inspirations

    Since beginning my blog and freelance career nine years ago, my inspirations have evolved over time, but today I find inspiration for my work when I’m able to tune in. When I take the time to listen to myself, explore my passions and have real conversations with my audience. It’s important to stay authentic in this world and I’m constantly reconnecting with myself in order to produce content that I’m proud of and relates to a wider audience.

    jeannine morris hoboken girl of week

    Her Passions

    I’m passionate about educating and inspiring others on how to live joyfully as their most authentic selves. My mission is to help inspire women to realize and own their self-worth and celebrate the moments that make them feel alive and well. I truly believe that through wellness, spirituality and our relationships, we can live beautifully in optimal health and happiness and in turn, create a ripple effect in the world.

    For me personally, besides creating content, I’m most passionate about my yoga practice, (which acts like a moving meditation for me), and acting as an animal activist. There’s nothing that makes me happier than being a voice to those who can’t speak, helping animals find forever homes and educating those who are open to it on veganism.

    A Typical Day in The Life

    As a beauty and wellness editor, blogger and TV expert, my schedule changes every day depending on the projects I’m working on. It can include doing a beauty trend TV segment on NBC, writing scripts, doing photo or video shoots, creating content for my blog and social media channels, attending industry events and meetings with brands and publicists. I make it a priority to start my day with a healthy smoothie and workout and everything else falls into place. At night, I see private yoga and health coaching clients.

    Highs + Lows

    I thrive off of being an entrepreneur so one of the highs of my work is the chase. I’m constantly coming up with new ideas, pitching brands and looking for my next gig. That being said, it’s extremely rewarding to watch projects come to life. For example, last fall Nature Made Vitamins sent me a package of vitamins for editorial consideration. I reached out to thank them and sent them a bunch of ideas of how I can see us partnering in the future. Just two months later, I was named the Spokesperson for their latest campaign and have a contract with them for some exciting projects!

    READ: Hoboken Girl of the Week: Satya {4-Year-Old Hoboken Resident}

    Of course, chasing payment is a huge low for this lifestyle. It’s extremely nerve-wracking to wonder how you’re going to make rent time and time again. When it’s good, it’s good, but it can also get very uncomfortable. I had to learn how to budget appropriately and hate finances!

    jeannine morris hoboken girl of week

    Highlight of Her Career {So Far}

    One career highlight for sure is when Dove hired me to be their spokesperson for their Emmys red carpet sponsorship. I did a TV segment live on their behalf on the Emmy red carpet for E!, appeared in a few commercials on E!, videos in Walgreens and created social content for them. It was a dream come true, not only because of the scope of work, but because Dove is a brand I’ve used and loved my entire life.

    Another is when Forbes interviewed me. I couldn’t believe it — FORBES!
    Most recently though, besides my partnership with Nature Made is my partnership with Rituals. The bath and body line is so on-brand with who I am and when they contacted me about working together, the stars aligned. Now, I’m also doing QVC on their behalf and couldn’t be more thrilled!

    What a Day Off is Like

    As an entrepreneur, I don’t really have set days off, but always schedule myself free time. When I’m not busy with work, I love to sleep in, work out, volunteer at the animal shelter and hang out with my husband, Joe. We love exploring new restaurants and spending time in the city together.

    Advice to Someone Pursuing the Same Career Path

    If getting into journalism (that’s what I studied in college), have a very clear understanding of what that means today. When I graduated from Wagner College in 2005, my dream was to be a writer for a women’s magazine like Kate Hudson in How to Lose A Guy in 10 Days. My first job was as a print beauty editor at Cosmopolitan. Things were simple then.
    Nowadays, it’s best to consider print dead. Journalists today need to wear so many more hats, (which I’ve been lucky enough to adapt to), understand online metrics and writing for SEO, be able to produce photo and video shoots and strategize on content development for each social platform.

    It’s a different world ,and the more well-rounded you are as a journalist, the better you’ll do.

    jeannine morris hoboken girl of week

    Hoboken + Jersey City Favorites:

    What is your favorite restaurant in Hoboken? 

    Zafra! I love the chill vibe, that it’s a BYO and of course, the food! I’m gluten-free and vegan and it’s super easy for me to eat there. My husband and I often go for dinner and sit up at the bar.

    What is your favorite boutique in Hoboken?

    I love browsing the Washington General Store. It’s so well curated and I often find unique gifts in there for all occasions. The candle selection is to die.

    What do you love most about Hoboken?

    I love the convenience and fact that I can walk everywhere since everything I need to do is within one square mile. From self-care like working out, massages and acupuncture to errands such as grocery shopping or the drug store and even going out for dinner or drinks, everything is so close.

    What is your favorite thing to do in Hudson County?

    Volunteer at the Liberty Humane Society in Jersey City. Nothing makes me happier than being there assisting with cat adoptions. I honestly wish I had more time to spend there. It makes me feel alive.

    How long have you lived in Hoboken?

    I moved from NYC to Hoboken about four and a half years ago.

    See More: Former Hoboken Girl of the Week, Allison Strong, Makes Her Netflix Debut

    What is your favorite outdoor place to spend time in the area?

    Pier A. I live downtown on the water and it’s such a luxury to be able to walk out my door down to Pier A. I love taking outdoor yoga classes there in the summer and just relaxing in the sun with a book once in a while. The only thing that could make it better is if Amanda’s Bananas was parked out front.

    What is your favorite place to work out in Hudson County?

    For barre, The Bar Method Hoboken and my favorite yoga studio is Hudson Yoga Project. I also became a huge fan of SoulCycle since they opened.

    Where do you go out with friends in the area?

    Brass Rail, Del Frisco’s, and Bin 14 are my favorite spots for dinner with my husband, family and friends.

    What is something you think needs to come to Hoboken or Jersey City?

    I swear every time I think of something I wish Hoboken had that’s in the city, it opens sooner than later… Dry Bar, Sephora, Bar Method, SoulCycle! We are so lucky. However, Hoboken needs a fitness boutique that sells unique athleisurewear at both affordable and high-end prices. Athleta is great, but I find myself shopping online or at Bandier in the city for my barre and yoga clothes more often than not. Hey, maybe I’ll just open one myself!

    Want to be featured or nominate someone as an upcoming Hoboken Girl of the Week?

    Email hello@hobokengirl.com about your/her story.

    Have you joined our Facebook group yet? Request here to gain access to even more local tips, and connect with fellow Hudson County residents.


    Written by:

    Briana, a born and raised Hoboken girl, has a strong passion for the town she knows and loves so much. She’s seen many changes and embraces both the old and new aspects of Hoboken. When she’s not working at Hoboken Girl as an Editorial Assistant, she’s most likely in her pjs shopping online, eating her way through the Mile Square with her fellow foodie boyfriend, or planning her next cruise or Disney vacation.


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