Since January 7th, wildfires have burned across Los Angeles, destroying residential property and county structures, and affecting the lives of thousands. Cities from the West Coast to the East Coast have pitched in to aid where they can, including Hoboken and Jersey City. From donation drives to fundraisers, Hudson County stepped up, and there are multiple businesses and organizations in the area that continue to accept donations. Read on for where to donate in Hoboken + Jersey City to help those affected by the wildfires in Los Angeles, California.
Local Spots Accepting Donations
Another Man’s Treasure | 195 Montgomery Street, Jersey City
Another Man’s Treasure has locations in Jersey City and Los Angeles. This vintage spot shared via Instagram that it is donating a portion of its proceeds from its JC location toward relief efforts in Los Angeles and Pasadena. In addition to operating as a donation drop-off center, a portion of AMT’s LA location is functioning as a “free shop,” where those affected by the fires can take what they need at no cost.
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Completely Booked | Based in Hoboken
Completely Booked, a book club run by Jordan Hernandez (an HG writer!), will host a book swap on January 30th from 7PM to 9PM at Mojo Coffee’s Bloomfield Street location. A ticket to this event costs $15 and includes an entry to the swap, a hot drink bar provided by Mojo Coffee, desserts from Double Dough, and a donation to World Central Kitchen, an organization providing meals to first responders and families affected by the LA fires. See this link to purchase a ticket.
River Street Garage | 80 River Street, Hoboken
Do Good Donuts and Double Dough will join the Hoboken community in supporting relief efforts on January 19th. From 3PM to 6PM, locals should stop by River Street Garage for donuts made by Do Good Donuts and cookies from Double Dough. All proceeds made from this sale will be donated to World Central Kitchen.
Sirena | 581 Jersey Avenue, Jersey City
Sirena, a California-based women’s clothing and accessory spot in Jersey City, will donate 100% of its proceeds from January 12th to January 15th to World Central Kitchen. Hudson County locals can shop for a cause daily from 10AM to 6PM.
St. Mary Advocates | 536 Garden Street, Hoboken
Locals can “Thrift for Relief” on January 15th and January 18th at St. Mary Advocates in Hoboken. All proceeds from those two days will be donated to the American Red Cross.
Rumble Boxing | 1202 Shipyard Lane, Hoboken
Rumble Boxing in Hoboken accepting donations of water, clothing, blankets, and non-perishable food items, like canned or boxed products. Locals can drop off their donations at Rumble Boxing’s front desk at 1202 Shipyard Lane. This business will send all items directly to Los Angeles.
Past Events
These local spots held donation events over the weekend of January 11th. While these events have passed, The Hoboken Girl wants to applaud them for their good deeds.
Bake Sale at The Hive
The Hive, along with eight other bakeries in New York City + New Jersey, held a bake sale to raise funds for LA residents in need. On January 12th, Hoboken locals were able to buy all kinds of treats, and in doing so, helped raise money for those affected by the fires.
Donations at Washington General Store
Washington General Store in Hoboken accepted donations from locals over the past weekend. The store received tons of clothes, new underwear, socks, bath supplies, toothpaste, toothbrushes, and other essentials — so many items that it is holding donations until further notice.
Fundraiser Yoga Classes at Sol Spirit
This yoga studio held fundraiser classes at its Montclair and Jersey City locations on January 12th. All proceeds from its fundraiser classes went towards the American Red Cross’s LA fire relief efforts. Sol Spirits was able to raise $468 from class attendees and matched the amount in full.
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Margs for California
Porta in Montclair and Jersey City hosted a fundraiser to support the victims of the fires in LA. From January 10th to January 12th, all proceeds from margarita pizzas were donated to World Central Kitchen.
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Di Blu Bakery Opens New Baking Studio in Hoboken
With the opening of its Hoboken studio, Jersey City bakery owner Sofi Di Pinto has achieved one of her career goals. Sofi has operated the bakery out of her Jersey City apartment and now will have a commercial kitchen for baking and hosting baking-centric events. The Hoboken baking studio at 600 Newark Street, 1st floor, is called Di Blu Studio. The bakery is best known for its signature medialunas, and serves up a variety of other Argentine-inspired baked goods available for pickup in Jersey City. Read on for more about Di Blu Studio in Hoboken and its upcoming Galentine's event on February 8th.
Photo Credit: Sofi Di Pinto
The Hoboken Baking Studio
Di Blu Bakery recently expanded to open a new baking studio in Hoboken. Di Blu Studio is located at 600 Newark Street on the 1st floor in Mile Square. The Di Blu team shared with The Hoboken Girl that the studio has been a work-in-progress since November 2024, and is designed to bring people together through the joy of baking and sweet creations.
"It’s a place where we’ll be hosting private events, baking classes, workshops, and intimate gatherings, creating memorable experiences for everyone who walks through our doors," Belu from the team shared.
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With the new studio comes a few new baked goods, in addition to the Argentine staples already served by Di Blu. Argentine cakes like Rogel Cake and Chocotorta were recently introduced to the menu, with more products on the horizon. Di Blu also plans to introduce shipping options in the near future.
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While the bakery only accepts online orders, the Hoboken store will open its doors to locals to host its first event in February. In celebration of Galentine's Day, the cookie-decorating event will take place on Saturday, February 8th from 3PM-5PM at the Newark Street locale.
Admission is $45 and includes eight cookies to decorate with icing and lots of sprinkles, as well as hot beverages, sweet treats, take-home cookie recipes, and a giveaway.
The Newark Street location of Di Blu's first brick-and-mortar comes with a long history of baking businesses in Hoboken. The space was formerly home to Sugarsuckle, which closed back in 2021. After Sugarsuckle closed, Baking Mama operated a second location in the space. Now, Di Blu Studio has taken over the reigns.
The Story Behind Di Blu Bakery
Sofia told The Hoboken Girl back in 2024 — just a little over a year after launching Di Blu Bakery for online orders in Jersey City — that she wanted to begin her business virtually before opening the first-ever brick-and-mortar, which is something she has now accomplished with the opening of the Hoboken studio. The idea began from her desire to reconnect with the flavors of her home country of Argentina. Her husband’s job had initially brought her to the US in 2022, but before that, she had a passion for baking and even ran her own baking business after earning a degree as s Pastry Chef from the Argentinian Institute of Gastronomy.
Photo Credit: Sofi Di Pinto
“When I first arrived to the US, I started baking medialunas because my family and I missed that taste of Argentina. As I perfected the recipe, I noticed that many others were also craving this taste of home, while others were excited to try something new and delicious,” Sofi previously told HG. “This realization sparked the idea to share these delectable treats with the wider community through an online bakery.”
Sofia, who has some help and support from her husband (i.e. testing the products), is now fulfilling about 100 orders per month from their Jersey City apartment. The most popular? Di Blu’s signature medialunas. Often described as the “croissant cousin” because they are similar in shape to croissants, medialunas boast a “distinctively sweeter and richer flavor profile,” Sofia explained. Apart from the signature medialunas, Di Blu’s popular products include Alfajores, brownies, and cookies.
Photo Credit: Sofi Di Pinto
Each baked good is “crafted with the finest ingredients to ensure exceptional taste and quality.” But as Sofia said, each customer gets a Di Blu experience, not just when it comes to tasting the products. “From our exceptional customer service to our thoughtfully designed packaging, we strive to make every interaction unforgettable. We want our customers to not only savor the deliciousness of our [baked goods] but also cherish the entire experience of enjoying Di Blu Bakery treats.”
Photo Credit: Sofi Di Pinto
Customers can shop the selection of baked goods online and then choose the option of either picking them up in Jersey City or getting them delivered. Di Blu Bakery also extends its delivery services to Manhattan and Long Island City twice a month.
See More: The Ultimate Guide to Desserts in Montclair
“Our goal is to bring the taste of Di Blu to even more communities, spreading joy and sweetness far and wide,” Sofi said. For more information and to place an online order, visit the website.
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