The Maxwell properties have been around for almost two decades in Hoboken, but 1000 Maxwell Place’s storefront on the Elysian side has been vacant for years during its construction. Thanks to a Hoboken Girl reader tip, permit signage was seen on the South side of the building — noting there was a new cafe/restaurant coming to 1000 Maxwell. We inquired about the new location, and as it turns out, the empty storefront would be a new Paris Baguette location, a popular bakery and cafe chain. Signage was put up in April, and Paris Baguette is now open in Mile Square as of Friday, June 7th. Read on to learn more about Paris Baguette’s new Hoboken location.
Photo Credit: Cat Nuss
The Signage + Opening Updates
The HG team spotted construction signs in March outside of the location in the building facing Elysian Park, which stated that the construction will ‘Fit out the existing commercial space as a cafe restaurant with seating as per plan.’ This was posted in early January 2024, according to signage, and the windows and doors were papered up until April.
On Friday, April 12th, we spotted Paris Baguette branding in the windows, hinting that the bakery and cafe was taking steps towards opening.
On Friday, May 31st, the Paris Baguette team shared with HG that the Hoboken outpost would soft open on Friday, June 7th, with a grand opening and ribbon cutting later that month. We can now confirm that Paris Baguette is open in Hoboken as of Friday, June 7th.
Photo Credit: Cat Nuss
Read More: This Secret Jersey City Bakery Debuted THE Viral Cookie Croissant and We’re Obsessed
The History of Maxwell
The Maxwell buildings have much history, as many Hoboken buildings do — the development’s namesake and original intent opened in 1939, as the very well-known Maxwell House Coffee plant. The plant, owned by General Foods Corporation, extended from 11th to 12th Streets along the Hudson River and Sinatra Drive in Hoboken and was open through the late ’80s. It was the largest employer in Hoboken for a time.
Once 1990 hit, General Foods declared that the franchise located in Jacksonville, Florida won the matchup between its Hoboken and Jacksonville locations — and the Hoboken operation closed its operations.
Two years after the decision was made to close the Hoboken plant, the doors were officially shut — and sadly, it left many unemployed.
After several years of vacancy, in 2003, the Toll Brothers converted the plant’s spot into Maxwell Place, an upscale apartment complex of varied residences. The current apartment complexes consist of a combo of residences, dining, and some retail.
In Comes Paris Baguette
Photo Credit: Cat Nuss
Restaurants in this uptown neighborhood are scarce, so new cafe spots are welcome — as there have been a few turnovers, such as the uptown La Isla location (now Martha’s), and Hudson Coffee, which closed back in 2021.
The team taking over the space confirmed with The Hoboken Girl earlier this spring that the incoming cafe was Paris Baguette, a bakery + cafe chain known for its breads, cakes, pastries, and coffee options. There are also sandwiches and salads, akin to the likes of another popular bakery chain, Panera Bread. You can browse the Paris Baguette menu here.
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One of the partners, Cat Nuss, shared that other retail spots might be en route to the Maxwell Place building, but as of now, that’s unconfirmed.
See More: A Guide to Montclair’s Best Coffee Shops
As always, be sure to follow @thehobokengirl on Instagram + TikTok for the latest Hoboken happenings, and subscribe to our weekly newsletter here.
A List of Women-Owned Hoboken + Jersey City Businesses
There's nothing we love more than women supporting women. In Hudson County, we're lucky enough to have a slew of women-owned businesses (including co-owned businesses) to support and show some love to on a daily basis. We've rounded up a (partial, always growing!) list of women-owned local businesses to celebrate and visit year-round.
Disclaimer: Please email us and we'll add as we go — and note that leaving anyone out was *not* intentional, just get in touch via [email protected] to be included!
301 Collective
4 The Love of Dogs NJ
6th Borough
A Petal To Peddle
A Small Green Space
Abbey Bell Catering
Ace Body Massage
Acupuncture Atelier
Aditi Guha LLC
Adrienn Braun Couture
AFG Wealth Management
Alba Boutique
All for the Wag
Allies 4 All
Alivio Wellness
Ally's Bridal
AlphaMinds Academy
AMC Consulting
AMT Vintage
Anteros
Anchor Therapy
Annie & Em Bakeshop
Arelo Collection
Aspen Prime Medspa
Asana Soul Practice
As U Wish Nails
Attain Medspa
AVENUE Residential
AXD
AXIS School of Dance
Baked in 'Boken
Baking Mama
Baonanas
Bead Bar
Be The Difference Clothing
Beauty Bar
Be WELL Psychotherapy
Bella Bronze
Beyond Bronze
Beyond The Plate Food Tours
Big Smile Ceramics
Black Rail Coffee
Blo-It-Out Lounge
Bloomie
Blushtan
Bluthner School of Music
Bobbie Louise Floral
Boomerang Bites
Boost Learning
Bounce Mkt
Boutique Realty
Box Cafe
Bunny Hive
Brooke + Bel
But-a-Cake
But 1st Drinks
Busy Bee Organics
Bwè Kafe
Cabana Club
Cafe Esme
Cafe Vista
Carolyn’s Soul Food
Carol Denise Photography
Casa Cubana
Cassie Mascari Photography
Charles B. Swensen Realty
Cheese + Wine
Childish Glow
Chrissy The Crystal Indigo
Choc-o-Pain Bakery
Choice Parenting
City Discount House
City Swipes
Classical Acupuncture and Wellness
Clarity Counseling Network
Club Pilates
Cocoa Bakery
COMPASS Learning Advantage
Cornerstone Pets
Cork Wine & Spirits
Corvino Design
Cranky Angel
Craven & Co. Photography
Creators Loft
Creme Brewtique
Culina Health
Cully Chiropractic
Curious Kids
Cycle Bar
Dana Chau Fitness
Daisy's Wearable Art
Dear Tooth Fairy: Pediatric Dentist
Dental Associates of Hoboken
Diamond Gymnastics of Hoboken
Dirty Hippie Studio
DoGood Donuts
Dog Life Hoboken
Dollhouse Xpress
Dominant Properties
Doody Free Girl
Downtown FLWR
Downtown Medspa
Downtown Woody’s Grooming Salon
Double Dough
The DRIP Fitness
Dream Vista
Dreamz Salon
Read More: An A-Z List of Local Brick-and-Mortar Hoboken Businesses to Support Every Day
Efis Gyro
El Gordo Peruvian Eatery
Electric Picks
Elevate Movement + Wellness
Emily Austin Therapy
Emma Lynn Design
Empire Coffee
Engel and Volkers
Erin A. DeLaney Photo
Erin Kumpf Acupuncture & Herbs
European Wax Center
Evolve Med Spa
Evolve Psychotherapy
Eye Candy Lash Bar
F45 Hoboken North
Farag Dentistry
Felina Steak at Hudson House
Fertility Together
Fit Foundry
For Cup Sakes
Fourplay App
FrenchEncore
Fur Seasons Dog Resort & Spa
Gaia's Cavern
Galastella Studio
Garden Sound Studio
Garden Street School of the Performing Arts
Gilliam Small PR
Glam Body Sugaring
Glow Me Mobile Spray Tans
Golden on Garden
Gotham Nails
Graceful Skin + Body Spa
Greatness Grows Learning Center
Green Pear Cafe
Grove Street Dental
Growing Mindset Therapy
Hair Cult
Hair Room JC
Hair With Reason
Hand & Stone Hoboken
Harmony Pilates
Hartshorn Portraiture
Hayley's Donut
hbkn balloons
Health in Hands Massage Therapy
Healing on Hudson
Hello Skin MedSpa
Hoboken Children's Theater
Hoboken Chiropractic and Wellness
Hoboken Dream Nails and Spa
Hoboken Electrolysis
Hoboken Little School
Hoboken Pawsitive Experience
Hoboken Periodontics & Implant Dentistry
Hoboken Shoedio
Hoboken Smile Specialists
Hoboken Wellness Spa
Hopkins Clegg Architects
Hound About Town
HOW DO YOU WEAR THAT
Hudson House
Hugs & Bugs Club
Imperial Alterations
ImPower Pilates
Inner Athlete
Ira's Bridal Studio
Iron Grace
Ivy Mane Studio
Jacklyn Lune Photos
Jam Cakery Events
Jane Do
Jane’s Matcha
JJ Paperie + Co
JK Therapy
Jen Marvel Photography
Jersey City Ballroom Dance
Jessie Klein Pelvic Health
Joey No Nuts
J Patryce Designs
Kanibal & Co.
Kate Susannah Home
Katie Healy Wellness
Karma Flowers
Kim Lorraine Photography
KMF Therapy Collective
Knot Your Average
La Concha Restaurant
Lakoet + Co
Landmark Hospitality
Law Offices of Rosemarie Moyeno Matos LLC
Lee Sims Chocolate
Leo's Grandevous
Liberty House
Liberty Physical Therapy
Lightbridge Academy of Willow Avenue
Lil' Dove Cafe
Link Research & Insights
Line + Vine
Little Bee Learning Studio
Little City Books
Little Grocery
Little Linguists
Little Local
Litzky PR
Local Barre
Lokal Eatery & Bar
Lorraine’s House of Styles
Love Lane Salon
Love Locked
Lucas Dental Associates
Lukin Center
Luna Rosa Home
Mac + The Mushroom
Macarons by Marla Mae
Maddy Rose at Liberty House
Made of Leaves
Madge Novel Vintage
Maid in JC
Main Street Pops
Marie Papp Photography
Marlie Renee Designs
Maximizing Tiny
Meow Mini Mart
Merry Hot Cocoa
Meta Bodywork
Midnight Market
Milk Sugar Love
Mind Body Hoboken
Mint Market
Modern Family Dentistry
Mojo Coffee Company
Monica's Collective
Morelia Paletas
Myrtle + Flossie
My Gym Hoboken
Mystique Beauty 2
Nackies
Narra Collective
Newport Babies Photography
NJ Acupuncture Center
Noellery
Noveau Vintage
Nrityalina Center for Performing Arts
Nulux Salon & Spa
OlijonsPaloma Salon
Park & Bloom
Park View Academy
Partake Foods
PCOS Transformation Academy
Peper & Parlor
Phlok Beauty
Plan G Florals
Playa Bowls
Playful Paws
PLNTD
Prime Cycle + Body
Priority Chiropractic
Project Pilates
Pump. Pilates rePurposed.
PUSH
Pure Barre Hoboken
Pure Barre Jersey City
Raine n’ River Apothecary
Rebecca Lori Photography
Reprisal Cosmetic Tattoo Studio
Revival Vintage Boutique
Rhythm and Brows
Riverside Wine and Spirits
Rudo Plants x Home
Ruff to Fluff
Rumble Boxing Hoboken
See More: A List of Women-Owned Businesses in Montclair
Sage Map Energy & Wellness
Sage Veterinary Center
Salon Gatto
Salon 10N
Salon Phoenix
Satya + Sage
Secür
Serendipity Crystals
Shaka Bowl
Shehnaaz Dance Academy
Sisters Snacking
Sirena
Skin by EC
Skinner's Loft
Slice of Culture
SNIFF Dog Walkers
Sol Spirit Yoga & Wellness
Somewear in Between
Sophie's Nail Studio
SophistiKate Hoboken
Sorted by Snow
Sorellina Wine Bar
Strawberrynme
Studio A Images
The Chique Collective
The Cliff
The Co.
The Crafted Hand
The Cupcake Carriage
The Drip
The Grind JC
The Hive
The Jill Biggs Group
The Little Acorn Bakery
The Little Play Co.
The Lucky HoneyBee
The Nail Bar
The Other Side Dispensary
The Studio at Hoboken
Tails on Trails
Tousled Hair Salon
Vision of Hair
Walker’s Apothecary
Yahira’s Hair Creation
Zen Om Studio
